Media News: Project Isaac: Celebrating the Marketing & Advertising Winners From customized ice cubes to a design-your-own-Oreo machine

Adweek Project Isaac Awards were conceived to cast a celebratory light on invention across all of Adweek’s areas of coverage. Nominations were accepted across 35 categories, divided into four brackets: Advertising & Marketing, Media, Digital and Best Practices. An independent panel of jurors judged the submissions in two rounds. The Marketing & Advertising category included invention-based submissions in: Brand performance, Creative, Design, Event/experience, Marketing, Product development and Retail…..

Read more at:

http://www.adweek.com/project-isaac-2014

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